First U.S. ad for FIAT 500

TATTRAT · 2010-12-01 02:58:55

Do want http://www.automild.com/wp-content/uploads/2009/10/2009-Fiat-695-Abarth-Tributo-Ferrari-Body-Design-588x441.jpg

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Dec 1, 2010 | 03:03 AM

#11

Flite

HHIC

Joined: Nov 2002

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Re: First U.S. ad for FIAT 500

Do want

Dec 1, 2010 | 03:04 AM

#12

Computer_Nerd

superuser

Joined: May 2003

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From: Glen Allen VA

Re: First U.S. ad for FIAT 500

i wanna pull it back and let it go.

Dec 1, 2010 | 03:40 AM

#13

quick26

Carolina Kracker

Joined: Oct 2007

Posts: 2,694

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From: BFE

Re: First U.S. ad for FIAT 500

i might consider one of these for a daily.

Dec 1, 2010 | 04:45 AM

#14

STi_FTMFW

B Nice

Joined: Jul 2008

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From: Mamby Pamby Land

Re: First U.S. ad for FIAT 500

Quote:

Originally Posted by Flite

Do want

Damn, that's not bad looking at all. If the price point is around 13-15k I think the market should take to it fairly well.

Dec 1, 2010 | 05:15 AM

#15

Flite

HHIC

Joined: Nov 2002

Posts: 19,087

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Re: First U.S. ad for FIAT 500

Quote:

Originally Posted by STi_FTMFW

Damn, that's not bad looking at all. If the price point is around 13-15k I think the market should take to it fairly well.

The price point for the one I posted would be closer to the $30k+ range. Maybe even more.

Shit's dope:

Dec 1, 2010 | 05:23 AM

#16

marlinspike

ATGATT

Joined: Nov 2008

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From: Wangan

Re: First U.S. ad for FIAT 500

Quote:

Originally Posted by Trunk Impaired

lol that might be the worst commercial put out by a major car company throughout recent history, can anyone think of a worse one? It says nothing about the car's specs, price, release, nothing but some stock film of a 500 driving surrounded by clips that have nothing to do with the car or the company at all.

This commercial isn't about the car though, it's about the brand. Most people under 40 have no idea what Fiat is. Fiat can worry about selling cars later, out of the gate they need to worry about what their brand image will be. Based on this commercial, my guess is they plan to be what Saab traditionally was. Once they lay the groundwork for that, then they can start making ads about cars.

Quote:

Originally Posted by The real Ryan

Yeah all that commercial says to me is; If you have a shit ton of money and can do awesome shit all day and go to cool places all the time and completely avoid reality, then you should buy a FIAT!

I think this is exactly what they're going for.